SweatInvestor(TM) aims to selectively network a group of domain experts who possess unique combinations of domain expertise, credibility and network to benefit each other’s current and/or future endeavors, specifically targeting those endeavors with an upside potential.

A core underlining concept is that each intro only works if its a WIN / WIN / WIN. What this means, is that introductions are made only if its clear that all 3 parties (the two parties being introduced and the party giving the introduction) eventually benefit from the intro.

If one person gains nothing, and their time is wasted, it obviously was not a WIN / WIN / WIN. In deciding if one should make an introduction, exploring the, “how can I make this a WIN / WIN / WIN?” is essential. If there is no way, the introduction should not be made. At best, the discussion should turn to, “here are the things you need to first accomplish or sort out before I can make the introduction, otherwise, its not a WIN / WIN / WIN which benefits no one.

Although its not possible to have all directly benefit in the short term, each has to get a value out of the potential meeting, even if thats just to build out their SweatInvestor(TM) network or scorecard (success cases) or to set up a relationship where SweatInvestment will be passed back sometime in the future if needed.

The intros can be of various formats, which include a request for a 30 minute phone call or an in-person discussion over breakfast, lunch or dinner where high level domain specific topics are discussed. In this example, about 1/3 of the time is used for a quick overview of background, then 1/3 in Q&A and then 1/3 in high level strategic expert feedback.

Proper management of time and adhering to the “program” or “format” that each SweatInvestor offers is key. People that abuse the format (e.g., try to get more than 30 minutes out of a 30 minute call) will most likely have a door closed in the future rather than open for more help and further referrals.  Once we have the rating system implemented, this will be designed into it.

There are many more elements of the WIN / WIN / WIN and also ways to maximize it in practice. I may update this post or create new ones in the future.  At this time I’m just exploring a few ideas and getting into the habit of blogging.

If you have any suggestions, comments, additional points to make, etc please comment or send an email to contact@sweatinvestor.com and I’ll respond. Thanks – W